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How to Optimize Your Website for Google for Jobs

In the current world where everything is turning digital, businesses use job postings as one of the key sources to attract the desired candidates. According to a 2015 Pew Research Center report, 79% of recent job seekers utilized online resources during their job search, with 34% stating that the internet [...]

What Makes the Best Employers the Best Employers?

It is a challenge that many individuals are looking for a good place to work for. The best employers are those organizations that care for their employees and promote a healthy working environment. These employers do not only pay their employees just a salary. It is about the happiness, motivation, [...]

Current Recruiting Trends in 2025

Recruiting and hiring have always been an active process that changes with the new trends in the workforce and the work environment. Welcome to 2025; the talent acquisition market is all set to transform due to technological advancement, changing demography, and changing tides of employees. In this article, we take [...]

5 Things Generation Z Wants From an Employer

Generation Z, often called Gen Z, includes individuals born roughly between 1997 and 2012. They are coming into the workforce with new ideas, ethical standards, and perceptions of how work should be done. Employers know what is essential to this generation, so they can use them and ensure that they [...]

Why Representative Employee Surveys Help Employers

Regularly conducting employee surveys is a powerful tool for employers. These surveys are beneficial in determining the workforce conditions and thus help in decision-making and a company's success. Hence, organizations can define the areas that require attention and develop a positive culture that helps attract and retain employees, increase their [...]

Remote Work: Impacts on Employer Image + Attractiveness

Working from home is one of the latest trends in the modern workplace. Many people have realized that it is no longer a luxury; it has become almost a necessity. The COVID-19 pandemic accelerated this process. Today, organizations are learning about the impact of remote work on their brand image [...]

A Comprehensive Guide on Employer Branding Framework

Today's generation has many job opportunities, making finding, approaching, and retaining quality employees challenging. This is where a good employer brand comes in handy. But what do we mean by the term employer brand? In its simplest terms, it is the reputation that your company has in the eyes of [...]

Key Elements to Increase Your Employer Attractiveness

In today's fast-paced world of work, an employer's attractiveness plays a decisive role in appealing to and retaining talent. Companies that position themselves as top employers not only attract highly qualified specialists but also retain them in the long term. But what makes an employer attractive? It goes far beyond [...]

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