What is an Employer Brand? An employer brand is a central component of employer branding and plays a key role in positioning a company as an attractive employer. It encompasses all aspects that influence the perception of a company as an employer and forms the basis for the strategic [...]
How To Be A Good Employer Being a good employer sounds incredibly broad and vague, though it’s actually far more simple than some might think. Exceptional employers go beyond just the basics; they demonstrate empathy and a commitment to the well-being of everyone on their team. With the recent “Great [...]
10 Trends in Employer Branding You Cannot Miss! Employer branding is how companies create and show their current and potential employees a positive image. Based on the company's mission, values, and culture, this image showcases what the company is really about. A good employer brand brings many benefits. Firstly, [...]
Top 8 Current trends in HR marketing The competition for top talent is getting stronger, and HR departments are discovering that more than old recruitment and retention techniques are needed. Companies now use creative HR marketing strategies to stand out and retain the best candidates. In this blog post, we [...]
How Can I Retain Employees? Keeping your best talent is essential for success in a competitive job market. The average turnover rate among US businesses between 2022 and 2023 was 17.3%, meaning a significant portion of your workforce could be leaving each year, taking valuable skills, experience, and knowledge with [...]
What does employer branding mean? An ever-increasing number of small and medium-sized companies are looking at employer branding to attract attention in the competition for the best minds. What is behind this concept and how can you use employer branding to develop a unique employer brand? What exactly [...]
Everything You Need to Know About Employer Seals Was your company impacted by the Great Resignation? Employees began leaving their positions in record numbers during 2021, with 47.4 million American workers voluntarily quitting. These trends trickled into 2022, with data showing that more than 50 million workers left positions [...]
